The dedicated team behind Myton Hospices has unveiled ambitious plans to open a further five shops before the end of this year.
The new retail outlets will boost the total number across Coventry and Warwickshire to 29.
Head of retail and trading for the hospice group David Dyson said the shops were a vital contributor to running the three centres in Warwick, Rugby and Coventry.
It takes £12.3 million a year to ensure the services are provided to families from across the area.
David has appointed Leamington solicitors Blythe Liggins to handle the legal work behind the new unit acquisitions and openings.
He explained: “We rely entirely on fundraising and the shops to raise the money. We have no government funding, save for a very welcome contribution from the NHS just short of 20 per cent of our total requirement, leaving us to find the remaining £9.6 million. We need to expand our shops to meet new targets - all part of our expansion programme.”
Nick Watts, a commercial solicitor with Blythe Liggins, has handled the last 15 leases. In the last year four shops have opened, the expansion plan will see a further five sites launch in Coventry and Warwickshire, including at least one in the Stratford area.
Warwick’s Myton Hospice is the only hospice with inpatient beds in Coventry and Warwickshire.
It was opened in 1982 and was visited by Diana, Princess of Wales four years later.
The other two centres in Coventry and Rugby offer vital day services for people with life-limiting illnesses.
Last year the three hospices supported more than 1,800 people and their families through the patient and family support services they provide as well as care in the community through Myton at Home.
Ruth Freeman, chief executive officer, said: “We have touched the lives of thousands of people across Coventry and Warwickshire - both patients and their families – and as a consequence there are very few people living locally who haven’t been touched by Myton, or know someone who has.”
The hospice group covers a wide area, from Alcester in the south to Coleshill in the north and offers a variety of services, not only for people with cancer but also other diseases such as Parkinson’s, motor neurone disease, dementia and heart failure.
As well as providing medical care and specialist clinics for such disease side effects, the centres are a hub for activities and socialising, complementary therapy and psychology. Clients can even get their hair done.
Among the hospice shops already open are a number in Coventry, Kenilworth, two in Leamington, Southam, Warwick and Wellesbourne.